These are the hottest and most powerful right now, although similar gurus have added the adjective ‘once cool’ while referring to it. Yes, we are talking about rubber wristbands. You can’t escape now. Be it evacuees in Gaza or NBA football stars, they all wear these pants. FaD passing? I don’t know, but they are still selling like hot cakes.
If you have just come out of a time machine and cannot distinguish a rubber wristband from a tennis wristband, read this: Rubber wristbands are popularized by the famous cycling champion Lance Armstrong, who fought and survived multiple cancers. Armstrong wore his signature yellow rubber wristband during his record sixth straight victory at the Tour de France in July.
Armstrong was diagnosed with testicular cancer, which spread to his lungs and brain at 25. He won the 1999 Tour de France and won it six years in a row. ‘Help’ armbands from the Armstrong Lancet Foundation are a means of demonstrating support for cancer fighters. Sales of these wristbands took off when Oprah Winfrey encouraged her viewers to order a bracelet when Armstrong appeared on her show.
Live Strong rubber wristbands are sold for $1 a piece. And they still sell at twenty thousand per day. The money made through those sales will help the Lance Armstrong Foundation to help young people with cancer and their family members be treated bravely.
Today, rubber bands of all colors are available – blue, pink, yellow, striped… The blue rubber wristband was launched by BBC Radio, and has the words “Pulse Bullying” engraved on it. This wristband is very common among footballers. One of the most popular rubber wristbands around is the ‘Support Our Soldiers’ wristband used by families of American veterans. They come in many colors. Raise awareness about breast cancer.
These wristbands are made of either silicon or rubber. There are also paper and leather plates and embroidered bracelets.
Clothing is a great way to announce your support for any worthy cause. What’s more, you can have your custom message engraved. The beauty of rubber wristbands is that they can be worn in any situation.
So what does the continued popularity of rubber wristbands mean? That is more than an accessory. They are about habits, a reminder about one of the many worthy causes that advance human civilization. The same is about the human need to show solidarity with those who fight against the powerful.
Yes, rubber wristbands are a necessity of civilization in these turbulent times. The gurus call them passing fads, or whatever you like. But these flexible wristbands are here to stay.
If you have a worthy cause to support, show it by wearing a handwritten note.
Report:
- Shannan Barrett looks at what’s driving the continued craze for rubber wristbands around the world, despite them being labeled a passing fad. Know more about rubber wristbands at www.a1-awareness-bracelets.com /rubber-wristbands .html
