Can you pinpoint exactly how much your attention costs? Advertisers and marketers do it all the time, whether it’s online with banner advertising, or simply paying a premium for billboard space. Jellyfish.com is turning the standard business model on its head; instead of the customer bidding on a price or determining the dollar value for services, the retailer is required to lower their price in order to make the sale.
The average business model is usually defined on a customer-business relationship. Whether it’s pricing goods or services, the customer is usually controlled by the market and even though the lowest price generally wins, companies usually work within a specific threshold to get the most return on investment. Turn this idea around, and let the power go back to the people. This is the concept behind Jellyfish.com, a marketplace where sharing the wealth involves giving the marketplace a chance to bid for their next customer.
Every Jellyfish.com member is required to register an account on the site and shop away. Stores in the marketplace are given top page rankings and presence on the portal depending on how low they can go; as the Jellyfish.com website states, ‘Think of it like eBay in reverse.’ By creating a bidding system where attention is the determining factor of the final purchase, Jellyfish.com has poised itself as the Internet’s first search engine that is rooted in the buying process.
Using Jellyfish.com is simple; as a member, you’ll receive cash back on every purchase made through today’s top e-tailers. Cash back discounts can reach as much as 30%, and Jellyfish.com makes it convenient to see what your bottom line price is on any given item. Once you’re registered, it’s easy to search and store an index of products. Still, the most popular feature on the site so far is the ‘Smack Shopping’ program. Each day, a new item is posted on the site through an online TV show; the price is dropped every second until the item sells out. SmackTV offers a complete show schedule that plays 24 hours per day, 7 days per week. Just find your favorite product category’s show time, and watch the showcase at your leisure. The official ‘Daily Smack with Smack Daddy’ plays from 12 p.m. – 1:30 p.m. each day; this is the only time slot to take part in the addictive price-dropping game, while other shows feature the latest deals.
Jellyfish.com encourages members to spread the word with a Referral program; anytime friends and family make purchases after the initial referral, Jellyfish.com sinks another few dollars in your wallet. Now that’s one ‘thank you’ you probably won’t find anywhere else on the web.
Consider Jellyfish.com the show and tell of online shopping at its best; seeing all possible savings in one place could be one of the simplest ways to get the most value for your online dollar. How much does it cost for your attention? The difference between retail prices and the latest ‘Smack’ tells all. . .
